The International Mixed Martial Arts Federation is inviting broadcast and sponsor bids for 2018 – 19. The international governing body for the sport of MMA recently concluded its 2017 IMMAF World Championships at Brave International Combat Week in Manama, Bahrain, under the patronage of HH Sheikh Nasser bin Hamad Al Khalifa and HH Sheikh Khalid bin Hamad Al Khalifa, with the endorsement of the Bahrain Olympic Committee. IMMAF’s nation vs. nation, elite amateur MMA tournament spanned 5 days between 13 and 18 November and showcased 248 athletes from more than 50 countries. DS6A8161The organisation’s most prestigious competition to date echoed the Olympic Games from its big hospitality through to lavish opening and closing ceremonies, in a nod to IMMAF’s ambition to see MMA into the Los Angeles Games in 2028. The event was IMMAF’s first to be broadcast live around the world via Bahrain TV and over 50 sponsors of the week included Mercedes, Coca Cola and McDonald’s. IMMAF has already announced its return to Bahrain for its 2018 World Championships, in addition to its first Junior World Championships and 2018-19 Asian Open Championships for China and Taiwan. IMMAF’s next event in the calendar sees its 2018 Oceania Open form part of Melbourne’s Arnold Classic in March, while next year’s European and Africa Opens are to be announced shortly. MercedesIMMAF is interested in broadcast proposals from pan-regional and national broadcasters, and in developing a portfolio that includes the best strategic mix of television and OTT platforms. IMMAF is particularly interested in expanding its footprint across USA, Europe, Latin America, Pan-Africa and Asia-Pacific. IMMAF’s Marketing and Communications Director, Isobel Carnwath, said: “Now is an optimum time for sponsors and broadcasters to get involved and play their part in the rapid global development of elite amateur MMA. The phenomenal growth of mixed martial arts has already earned it the moniker of the ‘world’s fastest growing sport’, and the IMMAF amateur platform is surely following this trend. “At IMMAF we work closely with partners to collaborate in the setting and attainment of bespoke targets that ensure our partners are guaranteed returns on their investment in the areas that matter most to them.” Commission and profit share opportunities are available to members for successful commercial introductions. For all enquiries, contact Mercedes2

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